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How a Leading Tire Company Achieved EUDR Compliance Through Large-Scale Polygon Mapping

As the EU Deforestation Regulation (EUDR) introduces strict geolocation and deforestation-free requirements, global tire manufacturers sourcing natural rubber must demonstrate precise plot-level traceability. 

A leading global tire manufacturing company partnered to implement a structured EUDR geo mapping solution, digitizing and validating its upstream rubber supply chain across six major suppliers. 

The result: 

  • 37,000 farm plots mapped
  • 160,000 hectares digitally verified
  • Full polygon-level compliance aligned to EUDR cut-off requirements 
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EUDR Geo Mapping, EUDR compliance

About the Company

A tire manufacturing company with a global presence, this organization serves markets across Europe, the Americas, and Asia, focusing on agricultural, industrial, and multipurpose tires. Operating multiple production facilities, it produces thousands of tires daily, emphasizing innovation, performance, and customer satisfaction 

Industry

Tire Processor 

Region

India

Use Case

EUDR Compliance for Natural Rubber  

Features Used

  • Supplier GeoJSON Upload 
  • Risk Assessment & Mitigation with satellite Data 
  • Compliance Check 
  • API Integration with Client SAP 
  • API Integration with EU-DDS 

The EUDR Compliance Challenge in Natural Rubber Supply Chains

Natural rubber sourcing presents unique EUDR risks: 

  • Multi-tier supplier networks 
  • Thousands of smallholder farms 
  • Fragmented paper-based land records 
  • Point coordinates instead of boundary polygons 
  • No centralized farm-to-volume linkage 

For this tire manufacturer, sourcing across six suppliers meant tens of thousands of small plots without a unified digital system capable of meeting EUDR’s farm-level geolocation requirement. 

Without polygon-level mapping and structured validation, the company faced: 

  • DDS (Due Diligence Statement) rejection risk 
  • Regulatory enforcement exposure 
  • EU market access disruption 
  • Increased audit scrutiny 

EUDR requires precise polygon coordinates, not approximations. 

The Solution: Enterprise-Scale EUDR Geo mapping

EUDR Geo Mapping, EUDR compliance

To address these risks, the company deployed a structured geo mapping framework built around four core controls:

1️.Large-Scale Plot Digitization 

  • GPS-verified polygon mapping of ~37,000 plots 
  • Coverage of ~160,000 hectares 
  • Standardized coordinate systems aligned with EUDR technical requirements 

Each farm plot was digitally mapped using boundary-based polygons eliminating reliance on single-point GPS data. 

2️. Supplier Data Consolidation 

  • Unified data ingestion across 6 suppliers 
  • Digitization of land-use documentation 
  • Structured supplier-to-plot mapping 
  • Centralized compliance dashboard 

This replaced fragmented spreadsheets and manual documentation workflows. 

3️. Deforestation Cut-Off Validation (31 December 2020) 

  • Satellite overlay verification 
  • Automated screening for forest cover change 
  • Early detection of high-risk plots 
  • Risk segmentation across suppliers 

All mapped plots were validated against EUDR’s deforestation-free threshold. 

4️. Volume-to-Plot Reconciliation 

  • Farm production volume capture 
  • Supplier shipment linkage 
  • Structured chain-of-custody modeling 
  • DDS-ready data formatting 

This ensured that rubber shipments placed on the EU market could be proportionally traced back to verified plots. 

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Measurable Results

The EUDR geo mapping initiative delivered: 

  • 37,000 farm plots digitized 
  • 160,000 hectares mapped and validated 
  • 6 supplier networks structured under one system 
  • Polygon-level verification aligned to EUDR 
  • Improved supplier risk segmentation 
  • Audit-ready documentation for regulatory review 

Beyond compliance, the company achieved: 

  • Increased upstream transparency 
  • Reduced manual reconciliation 
  • Strengthened supplier accountability 
  • Long-term EU market access protection
EUDR Geo Mapping, EUDR compliance

Key Takeaways

EUDR compliance for natural rubber and tire manufacturing is not just about supplier declarations it requires engineered geo mapping systems at enterprise scale. 

By proactively mapping 37,000 plots across 160,000 hectares, this global tire manufacturer transformed EUDR from a compliance threat into a structured sourcing control advantage. 

In high-risk commodity supply chains, geo mapping is no longer optional it is the foundation of EU market access. 

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