Blogs

The WHO estimates that almost 1 in 10 people globally suffer from a food-borne disease. Read on to know the complexity involved and the emerging process to make food safe again.

Read more »
Blogs

Rule the Roost- Traceability journey of Chicken to Nugget

The increasing demand for animal protein products like eggs and meat, consumer awareness on food safety, low environmental impact, and better animal welfare has spurned the advent of poultry traceability solutions in the poultry sector. The journey of the chicken from the farm to the plate, with the ability to trace it right from the farm, the slaughter house, the delivery, and the supermarket shelf is traceability in poultry. Food safety starts at the farm and goes up to the consumer’s table. Blockchain solutions push towards supply chain transparency making consumers aware about the provenance of their food

Read more »
Blogs

The aftermath of COVID-19 for India’s seafood industry

Disruption in fish production, new regulations, and increasing consumer demand for safe products make the seafood supply chain traceability the new norm for the post-COVID-19 scenario. Blockchain-based supply chain management for agriproducts during the pandemic era is a glimpse of what’s to come for seafood supply chain management. Technology like blockchain that adds value and infrastructure in the exports of its marine products will prove essential to the expansion of aquaculture and in tapping unexplored resources. Food traceability in the fishing sector is not a trend but an evolutionary action that will enable fishing companies to stay afloat to withstand future, unpredictable waves such as COVID-19 

Read more »
Blogs

Why are large seafood companies diving into seafood traceability?

Seafood is one of the world’s first and largest commercial enterprises in the food industry. The problems faced by this industry are overfishing, illegal, unreported, and unregulated (IUU) fishing, and bycatch. Emerging solutions in blockchain-based food traceability address these practices. It offers brands the opportunity to back up their claims on what happens behind their freezers. The media attention on these issues creates an opportunity for companies with full traceability to actively promote the unique attributes of their products. This could be compliance with social and fair trade standards, participation in fishery and aquaculture improvement projects.

Read more »
Blogs

The Secret Behind Quality Seeds

The blockchain use case for the food and agriculture sector has proven to be the best known way of assuring transparency. It has become an essential tool to protect the investment in seed research and development. It is necessary to achieve a sustainable food and material supply for a growing population. Ensuring the creation of quality seeds is a fundamental part of any food system . Blockchain technology helps brands to gain a competitive advantage by enabling transparency from nucleus seed to certified seed in the crop journey. 

Read more »
Blogs

Seed supply chain: A Technological Movement to Uphold Traceability

India’s extensive agricultural network makes it one of the largest seed markets in the world, with an estimated value of $ 3.6 billion in 2017 and a 17% annual growth rate during 2010-2017, according to Research and Markets. The main challenges in the Indian seed market are the unorganized seed supply chains that compromise the seed health during its transportation and the market for fake seeds. By leveraging blockchain for agriculture management, traceability solutions focus on reinforcing market confidence in seed quality while offering a competitive advantage to brands seeking to back up their quality and reliability claims on their products. 

Read more »
Blogs

The biggest brands in the FMCG industry are vouching for sustainable agriculture practices and here’s why

There is a huge demand for food production on account of the growing world population. It is critical to increase the agriculture yield without compromising on the ability of future generations to meet their needs. Sustainable agricultural practices will nurture the environment, society, and the economy. It is a solution to the problems caused by the way in which food is grown today. Governments worldwide and leading brands in the food industry are adopting sustainable agricultural practices. Modern agricultural practices will maximize food production, reduce the environmental impact and limit operating costs.

Read more »
Blogs

Why should sustainability be at the heart of any corporate strategy?

Business leaders have understood that sustainability is an investment. The 2030 Agenda- with the United Nations 17 Sustainable Development Goals (SDGs) -is one of the leading frameworks to guide them on this path. As part of the efforts to strengthen companies’ corporate responsibility in different industries, the Global Corporate Sustainability Index rates their adherence to Environmental, Social and Corporate Governance (ESG). Following sustainability guidelines and compliance with ESG through complete digitization is an integral part of doing business. Businesses need to embed sustainability in all parts of their organization and translate it into their brands.

Read more »
Blogs

Coffee Traceability: everything about bean to cup

Coffee, one of the world’s favorite beverages, has been around for centuries. Every bean has a story, and we owe our consumers to know about the journey from the bean to their cups. The coffee value chain is very complex involving many processes and various players involved. The coffee quality has a huge list of dependencies that are not uniform across the value chain players. Traceability allows companies to track and record the movement of produce through every production stage, from cultivation to the end consumer, through blockchain technology solutions.

Read more »
Blogs

Product Recall: What food brands must know

An estimated 600 million – almost 1 in 10 people in the world – fall ill after eating contaminated food, and 420 000 die every year. Companies incur $10M in recall costs. A product recall involves the removal of a product from any stage of the value chain. This could be due to several reasons. Traceability helps to identify the origin of contaminants and defects. Companies can reduce the impact of product recalls; assess existing materials, products, and processes to reduce the recurrence and implications of such events in the future.

Read more »
Blogs

Conscious branding: why brands are complying with new-age consumer choices?

Consumers’ choice towards a healthier lifestyle has transformed the strategy of leading and emerging brands.  As stated in the Nielsen report, “two-thirds of consumers across the globe said they would pay more for products from companies committed to having a positive social and environmental impact.” Conscious branding embraces ethical business practices. It integrates social and environmental responsibility at its core. It creates transparency and accountability and gives a competitive edge.

Read more »