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Building Trust in Food Systems
It is important that we trust the food we eat. The food we eat needs to be healthy, produced sustainably and should be safe for consumption.
Trusting the food systems and the players in the system helps us to make choices on sustainable food.
What’s Inside?
Whitepaper Building Trust in Food Systems
It is important that we trust the food we eat. The food we eat needs to be healthy, produced sustainably and should be safe for consumption.
Trusting the food systems and the players in the system helps us to make choices on sustainable food.
Get it in your inbox
What’s Inside?
Why read this Whitepaper?
The globalization of food supply chains and its increasing complexity, focus on food safety and healthy food is reshaping the consumer purchasing patterns who are willing to pay a premium for visibility of certain attributes.
Consumers rely on certain information to help them verify their credibility. Product assurance builds consumer trust through labels, certifications, country of origin and food traceability information. A holistic approach with transparency metrics and sustainability goals will build credibility and create a huge impact.
India’s Leading Brands Are Using TraceX
Don’t Just Take Our Words!
V Shankar
Ex Director General (C-SAFE), Tata Rallis
“TraceX is an important collaborator for our C-SAFE projects, partnering the initiative as a vital enabler on the digital front. TraceX would be a valuable partner to any company for long-term engagement, with energetic leadership and a nice crew to interact with. ”
Sonakshi Pande
Deputy Manager, Olam
“We were able to connect our complete ecosystem by partnering with TraceX to implement a blockchain-powered digital agricultural platform. We were able to track data in structured forms as well as receive real-time updates on our farms, which really helped us in taking right decision at right time.”
Ajith Pai
Founder, Green Earth Fresh Produce
“TraceX provides us with a level of transparency that is reassuring to any customer. We have tried other Farm management options, but they were either difficult to use or not customized to our needs. We would highly recommend TraceX.”
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