Digitizing Tobacco Traceability for Global Compliance and Sustainability
An Indian tobacco company with a strong legacy as a family-owned business has established itself as a trusted exporter of high-quality tobacco, including Virginia, Burley, and NSL varieties. With a growing global footprint and increasing demand from regulated markets, the company set out to strengthen its traceability, sustainability, and compliance capabilities.
Operating across key sourcing regions Venukonda, Rajahmundry, and Ongole covering over 7,200 acres and 1,000+ farmers, the company required a scalable solution to bring transparency and control across its complex supply chain.